Citi Bikes and Products
Goldman Global Arts has a longstanding partnership with Citi in their support of the arts. For the past three years, GGA has had the task of integrating art and design into Citi’s Citibike program. In order to elevate the annual branding of the Citibike program, GGA curates a world-class artist and coordinates production of each artist’s design which is in turn used to adorn over bicycles and bicycle stations throughout Miami and New York.
This year, Queen Andrea was selected to roll-out the New York program. Production included the Houston Bowery Wall Believe mural as well as an apparel collection with our Wynwood Walls Shop partner, New Era.
2 major metropolitan cities
3 apparel lines
3 annual campaign roll-outs
3 world-class artists
900+ bikes
1,095 days of visibility